Mercedes-Benz Automotive

Fleet Comparison Tool

Project Summary

Client: 

Mercedes-Benz

Project:

Fleet Comparison Tool

Date:

Oct 2023

Mission

The Mercedes-Benz Fleet Team needed a responsive online tool that would help fleet drivers compare metrics between different models (including competitors) in order to make a purchase decision.

Objectives

  • Easy to use experience
  • Reflective of the brand's style
  • Clearly present the information in an aesthetically pleasing but minimal format.
  • Understand and cater for different user profiles
  • Validate with real users to ensure the experience was truly valuable

Services

Services I provided:

  • Led a team of 2 others to conduct user research, analyse the data and user profiles
  • Created wireframes, prototypes, final designs and technical documentation.
  • Key liaison with the client, presenting the proposal at the various milestones.
  • Dev handover and support

What’s next?

Got a juicy project up your sleeves? Wonderful!

I'd love to hear more about your current challenges and how you hope I could help.

Book a Project Intro CallLearn more about me
CircleCircle

Subscribe for learnings & inspiration on visual experience design

I periodically send out updates on what I'm working on, and tips on how to make your own visual experiences come to life.

Join the journey...

✌ No spam, and not too often.
Just some good vibes and thoughts when I think them.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.