Giving your content a visual home makes it more immersive through sense of place.

As humans we like to know where we are, and we especially like familiarity. Providing a location upon entry allows us to place our ‘feet on the ground’, and frees up headspace to focus on the next step - understanding the work to be done.

When we tie this visual location into a storylined narrative (one that makes sense), we take participants on a journey, so they don’t just hear the message but feel it to.

And when all those pieces come together, we can truly sink into the story and postpone outside reality.

Ideas and content - especially those that are complex - are easier to grasp when presented tidily and visually.

Structural Clarity
‍By presenting your content clearly and tidily, you increase understanding through hierarchies, groups, space and emphasis.

Visual Enhancement
‍By providing a visualisation that everyone can anchor to, we are then all talking about the same picture, the same space. This speeds up comprehension and allows us to journey together as a team, not as individuals.

Something truly special happens when participants enter a visual experience that provides impact from the moment of entry.

By giving our content a home, we immediately pique curiosity and supercharge the desire to spend time there.

Add to that the joy of discoverable easter eggs, innovative interactions, and slow revealing of new content, we can keep participants actively attentive as they progress through the experience in anticipation of what delights might be coming next.

A blank Miro board gives most of us shudders, but a Miro board that already has a life of it’s own motivates willingness to participate.

Not only that, but Visual scenes and elements stimulate creative thinking, and inspires participants to contribute more ideas and solutions in a lateral thinking modal.

A well-designed Miro board facilitates smoother collaboration, as participants can quickly understand and build upon each other’s contributions.

It’s also safe to say that humans do better work when they are happy, and they are often happy when participating in new and novel environments.

Ergo give them a real playground to play in and they’ll do better work, make better decisions and all round give better results.

Processing large amounts of text without visual breaks can be mentally exhausting for participants, leading to cognitive overload. Add to that unclear instructions, or visual imbalance and you have yourself a get-me-out-of-here mentality.

When Miro boards are designed to a.) split content up into bitesize digestible pieces, and b.) visually balanced layouts that are easy on both the eye and the brain, you lay the foundations for a smooth and enjoyable experience for all.

Visually rich Miro boards enhance your content and create hard-to-forget experiences and content.

Fact.Taking the time to design your Miro board around your content, and to include moments of surprise and awe not only makes the experience more impactful, but ensures key points stick with participants.

It’s important to reward your participants’ time and attention with meaningful experiences. And when we do that we build emotional connections and long-lasting memories.

Play to your audience inside of your brand style. How can you make them smile? What would be unforgettable? Where can we gift wrap layer upon layer of value without overburdening?

When you purposefully design with the intention to reward your participant, the return is far higher and richer than if you just do it for the sake of doing it.

While others often present collaboration spaces that lack sparkle, there are endless opportunities to lead from the front of the pack through visual experiences in Miro.

Unique visual design and a strong brand identity set your workshops and content apart from others; highlighting your expertise and creativity, and attracting repeat participation.

High-quality visuals give your boards a polished, professional look; enhancing your credibility and the perceived value of the content.

They are also an important part of your customer-facing brand collateral, and should be designed in a way that strengthens your visual identity by living up to your brand style, tone of voice, and company values.

When participants land on your board, they should feel like it is a continuation in their journey with your company. Don’t think of it as just a whiteboard, but as another way to showcase your business and strengthen your customer relationships.